The ASEAN Championship Hyundai Cup 2026 Trophy Tour successfully brought the excitement of Southeast Asian football to Kota Kasablanka, Jakarta, on 25 and 26 July 2026. The event provided football enthusiasts with a unique opportunity to see the prestigious championship trophy up close while enjoying a variety of interactive activities throughout the weekend.
As the Official Partner of the ASEAN United FC Competition, Aussie Beef proudly participated in the event held at the Mosaic Atrium, Ground Floor, Kota Kasablanka. The partnership reflects Aussie Beef’s commitment to supporting football across the ASEAN region while introducing Indonesian consumers to the exceptional quality of Australian beef.
Throughout the two-day event, visitors enjoyed a range of engaging activities, including the official trophy display, tournament information sessions, interactive games, and sponsor activations designed to bring fans closer to the competition.
One of the highlights of the Trophy Tour was the appearance of Indonesian football legends Bambang Pamungkas and Cristian Gonzáles. Fans enthusiastically gathered for meet-and-greet sessions, photo opportunities, and autograph signings, creating memorable moments for football supporters of all ages.
Aussie Beef's dedicated booth also attracted strong interest from visitors. Guests were invited to sample delicious dishes prepared with premium Australian beef, known for its tenderness, juiciness, and rich flavour profile.
Through this sampling experience, Aussie Beef introduced visitors to the quality and versatility of Australian beef, which is produced under strict quality assurance standards and supported by sustainable farming practices. The dishes showcased how Australian beef can be enjoyed in a variety of recipes and occasions, including football viewing gatherings with family and friends.
Aussie Beef's participation in the ASEAN Championship Hyundai Cup 2026 Trophy Tour reinforces its ongoing commitment to supporting the region's most popular sport while creating meaningful and enjoyable experiences for consumers.
With strong attendance and enthusiastic participation throughout the weekend, the ASEAN Championship Hyundai Cup 2026 Trophy Tour at Kota Kasablanka successfully combined football, entertainment, and culinary experiences into one memorable celebration for fans in Jakarta.